I serve on the board of another nonprofit here in Indianapolis.  We were soliciting proposals from marketing firms to help us sharpen our focus and reintroduce our brand after a significant change in programing.  One firm sent us a folder with the following in the cover letter:
“We’re currently reviewing ********’s request for services to ensure we don’t have any business conflicts to be concerned about. Assuming not, we would look forward to the opportunity to meet with you and your Executive Committee to further discuss your needs and how we …

Yahoo usually gets it right. Why else would Microsoft be trying to buy them for $44.6 Billion?  However, Yahoo recently made a move that really irritated their sports content readers. It was a move motivated by profit, that actually may cost them money in the long run.  Luckily, we have their bad example to help keep us from making the same mistake. (Hopefully)
The problem started when Yahoo formed an agreement with Rivals.com to place college football and basketball content on Yahoo’s team pages.  It’s an interesting marriage because one company …

I received a letter recently from a company called Corporate Rain International.  Actually, I didn’t receive it -it was addressed to someone else in our organization, but we will get to that in a minute. This letter so effectively sold me on NEVER using this company that I thought I would share it with you.
First, let’s look at the pitch. Corporate Rain Founder & CEO Timothy Askew wants to request the opportunity to meet with me (sort of) to discuss his recent successful work with Easter Seals, Lighthouse for the Blind, …